There has been a lot of buzz around
designing new and innovative business models. But what does it mean
to design a new business model? How do you apply design thinking to
business model innovation?A lot has been said and written about what
design thinking is, so I will not go there. Instead, I will take a
typical design thinking process and show you how it can be applied to
business model design.
As the design firm IDEO has been one of the early advocates of design thinking, let us use one of their design thinking processes as outlined in the Design Thinking for Educators Handbook.
For full Article about Design Thinking + Business Model Innovation visit Innovation Management.
As the design firm IDEO has been one of the early advocates of design thinking, let us use one of their design thinking processes as outlined in the Design Thinking for Educators Handbook.
For full Article about Design Thinking + Business Model Innovation visit Innovation Management.
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